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solar street light business

How to Promote Solar Street Light Business?

Solar-powered street light is among the fastest-growing industry all over the world. The use of solar street lighting system is expected to be higher in the future. However, the global solar street light business is still facing problems of trying to promote new technology in a traditional market that is filled with conventional rivals. Due to some clients are not sure of the benefits associated with solar technology in addition to being confused about the performance of the system. So clearly there are market issues the companies are facing in order to be effective in reaching clients.

solar street light manufacturer

There are some ways to promote solar street lights:

  • Digital Marketing

Since offline lead generation has become difficult, it is important to move towards a digital marketing approach. It has been noted that most of the buyers turn towards the internet to do some research before they make their buying decisions especially when they are buying a technological product. Here is a good opportunity for solar light manufacturers to market their products in a way that it attracts the attention of the user and can satisfy what they are looking for.

  • Using online advertising tools

Google Ads is among the online advertisement programs managed by google. These can be used to show the presence of solar lights through online ads. These ads can effectively reach esteemed clients in addition to persuading them to buy the product. These ads can reach the vast majority of users who use the internet for different purposes and can create an online presence of the company.

  • YouTube Marketing

YouTube is also among the largest search engine being used today. One way to reach the audience and expose them to the company’s product is by running short ads on YouTube videos. Another way is to create a company’s official channel on YouTube, identifying audiences, researching your competitors, optimizing your content, and publish it on your channels. These channels can be used as an information source for the public.

  • Search Engine Optimization (SEO)

Search engine optimization is used to assist clients in getting services and products they need on the search engine. Solar-powered street light companies can use the SEO to get potential clients in addition to persuading them to make a purchase decision. Due to the fact that solar products are hot topics these days, SEO is able to align the company’s natural keywords with the content that is frequently being searched on the internet. Welcome to discuss SEO with Luxman Light Team.

  • Email Marketing

Sending customized and targeted emails to the solar street light business community can also help in generating leads. The content of the email should be informative and should get the attention of the reader.

 

  • Offline Marketing:

Installing solar streetlights on the road junction and public areas can help get the attention of the general public. These can be used as an advertising strategy. The company can paint the solar streetlight with the company logo.

              1. Partnership with government and non-profit organizations

Developing partnerships with the government and nonprofit organizations on small scale rural projects for the benefits of people can help the company to get a presence in newspapers and social media under corporate social responsibility. These projects are lauded widely by everyone and can help the company to market its product to a larger community.

One of the best strategic partners that the solar company can find are other companies that are operating in the “green” space. They are already on a mission to save people’s money and the environment. These companies have access to great and likely minded people who appreciate these technologies which can benefit nature. These companies have already built up a layer of trust in the public.

                2. Talk to people

Tap into the power of the community. Talk to households and neighbors. Leave flyers, ask your customer to refer your experience of the product to their friends and neighbors. Put up signs to show your presence in the community. Leave no stone unturned in local marketing.

Organize community events, entertain and engage your customers. They will be going to remember you and appreciate you for brightening their day. Hold these free events one or twice in big communities and invite everyone by sending flyers. Don’t forget to provide free food at those events.

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solar street light manufacturer

What Is A Good Solar Street Light Manufacturer In China?

With the rising consumer’s inclination, towards the eco-friendly and renewable and energy-saving lighting product, more and more solar street light manufacturer in China are crowding into the solar street lighting industry now. According to the market report, global solar street lighting market was valued at approximately USD 4.25 billion in 2017, and is expected to generate revenue of around USD 18.31 billion by the end of 2024. Solar Lighting Market is prompting demand growth both in the consumer and manufacturer.

So what is a good solar street light manufacturer?

First,own Years of Production and Manufacturing Experience

It is very important to have a stable supply chain system for the production of solar street lamps, because some key components of solar street lamps, such as batteries, solar cells, solar controllers and so on, are decisive factors for product performance and lifetime. If the supply chain system is unstable, it will directly affect product quality & lifetime. In addition, the solar street lamp is a small solar power generation system, which seems to be a simple product, but in fact, the assembly of a system product is not as simple as the assembly of product parts. In addition to good product components, a good solar power generation system should also pay attention to its system operation status, such as controller, the precision of procedure, battery protection function, a setting of light mode and so on.

The control of processing technology is also very important. If you have many years of production and manufacturing experience, you will have a good running-in both from the product supply chain side and product performance, and you can develop and improve solar street lamp products, which are based on years of production and manufacturing experience, and practical application and installation experience and data in the past few years, so as to produce more stable and more consistent products as market demand.

 

Second, good quality control ability

Any good products can not be separated from strict quality control; otherwise, the products manufactured will not be able to ensure that it is a qualified product. As a good manufacturer, series of quality control should be carried out from the quality of incoming materials, the quality in the process of production and processing, and the quality of the shipment to ensure that each product is qualified from raw material to customer. Hence, a good supplier of the solar street lamp must have a strict quality control system.

Third, responsible after-sales service

In LUXMAN, the sale of a product is only the beginning of sales. We will track the products sold from logistics to installation and use. We have an ID bar code tracking system for all the products delivered. If there is a problem, we can trace the source material to installation and use in a quickly. We pay great attention to the customers feel about the use of our products, regularly understand customer feedback and final consumer feedback on the use of our products, and minimize customer investment in after-sales. Customers in the purchase of our products, without worries, is our goal and direction of efforts.

Fourth, leading technology

Now the solar street lamp products have developed, from the first generation split type and the second generation half-split type to the third generation one-in-one type.

The third-generation product of integrated solar street lamp, whether from product design, performance, product quality, product cost-effectiveness, has made a leap forward. At present, the third generation of integrated solar street lamp is much more intelligent. It can adjust and programmed the light mode, brightness and so on through a remote control switch. Some intelligent products can be connected with APP, monitor the working parts of the product in real-time on the mobile phone, and know the working status of the product in time. What’s more, with proven technology, the CCTV camera is connected with the solar street light providing surveillance for 7*24hours.

A good solar manufacturer should invest more in R&D because if he has good product technology, he will have a more competitive advantage in the market.

The above aspects are about what kind of manufacturer is a good solar manufacturer, and one of them is that a good manufacturer is very concerned about the user experience.

Solar Powered Street Light

How long do solar powered street light last-LUXMAN Light

The components that will affect the lifespan of solar-powered street lights are a light source, controller, battery, solar panels, and so on. Now let’s analyze these components, which will mainly affect the lifetime of a solar street light.

solar-powered-street-light

Lighting source:

Now the solar-powered street light usually uses the LED light source. After years of technological development, the life of the LED light has been stable. The good quality led light can theoretically reach 50,000 hours, 10 hours a day, and can be used for more than 10 years. After years of the practical application of LUXMAN, the outdoor LED light can be achieved more than 5 years of lifetime.

Batteries:

Batteries are more complex. Besides operation temperature and waterproof performance, the types of batteries are also the key factors affecting the life of LED solar street lamps. For example, the cycle times of ordinary lithium-ion batteries are about 500-600 times, while that of lithium iron phosphate batteries(LiFePO4)can be about 2000-2500 times, which will influenceLED solar street lamps lifetime, LUXMAN solar street lamp provides three-year quality assurance because of adopting the LiFePO4 batteries. According to our practical application over the years, it is found that the actual life of the solar street lamp using LiFePO4 batteries can totally reach 3-5 years lifetime.

Solar panels   

After years of development, solar panels have become a very mature technology, with a service life of more than 7-10 years.

Solar Controller: 

The controller provides controlling, monitoring, protection of the battery, and working status of the load, etc. The controller adopted now is a constant current integrated controller, which integrates drive and control as its name implies, and can be used for 6-8 years.

 

        Through the above mentioned, a solar street light adopted good quality material with good performance, the lifespan can reach 3-5 years, and the key component affecting the life of solar street lamp is a battery.

 

This article is originally created by LUXMAN LIGHT. Do not reprint it without permission.

Recent updates:

<>5 KINDS OF SOLAR STREET LIGHT APPLICATIONS

<>SMART STREET LIGHT AND 5G MICRO STATION

 

For more information about green energy, lighting knowledge, please visit:

www.luxmanlight.com

solar street light

Solar Street Light 5 Kinds Applications -LUXMAN LIGHT

As we know Solar Street light has the following benefits:

* Installation anywhere

* Maintenance free

* No underground or overhead service

* No electricity bill

* Different styles available

* Mobile phone remote control

* Real-time 24 hours of surveillance and security function optional

 

From the above advantages of solar-powered street lights, it can have a wide application, so in what areas can all in one solar light be applied?

Solar-Street-Light-Applications

1st– Remote Areas

Such as rural roads, islands, military barracks, farms and so on, because these places are remote or inhabitants do not live centrally, so the laying of electric wiring is very difficult, the cost of laying wiring is not proportional to the utilization rate, so solar pole lights can be used in remote areas.

2nd – Construction Site

Because these are temporary places, so access to power or installation of lighting is inconvenient, LUXMAN once had a customer who bought LUXMAN all in one solar street lights is leased to large local builders.

3rd – Campus, Square

Generally, these places are very empty, have a better sunshine foundation, on the other hand, the flow of people in these areas will be more during 6pm-10pm, and later will be reduced a lot, solar streetlight sensing and timing control functions well meet this demand characteristics.

4th – Road and Street

This application is also the most important application, street light power consumption is usually relatively large, in some countries and regions, electricity is very expensive, if the solar street lamp can be used to replace ordinary street light or LED street light, then a huge cost will be saved.

5th Residential Areas

Solar street lamps have good mobility. Residents can install different places according to their needs, such as swimming pool, Party table, courtyard entrance, Parking lot, etc. In addition, the extension function of solar street lamps can also meet the needs of residents, such as camera monitoring function, USB charging, mobile phone APP operation function and so on, bring users a more convenient user experience.

 

This article is originally created by LUXMAN LIGHT. Do not reprint it without permission.

Recent updates:

<>Analysis On Street Light Electric Shock Caused By Heavy Rains

<>SMART STREET LIGHT AND 5G MICRO STATION

 

For more information about green energy, lighting knowledge, please visit:

www.luxmanlight.com

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